Jennifer Long, Director of CHOP Research Communications, presented  "Communicating Your Science to the Public" at the 2011 Annual Postdoc Info Session on June 23rd 2011. Her presentation provided advice for scientists on how to effectively communicate to a wide range of lay audiences.

View this presentation to learn how to restructure your technical writing and tailor it for a variety of audiences. Topics highlighted include the importance of maintaining the message, creating a hook, and effectively conveying impact. Her most important advice: "Keep It Simple, Scientists!"

View Jennifer Long's presentation, "Communicating your Science to the Public"